Saturday August 28

Perhentian #2

I hate cynics. But there's one group of people I hate more. And that's stupid people.

They're living proof that the cynics are sometimes right.

Joe, who runs the Shake Shack a nice little restaurant set slightly away from the beach, is an idealist. When all the cynics who run all the other establishments on the island said,"Hey, let's double the prices during the peak tourist season! Where else are these dumbasses going to go! Hahaha!", he disobeyed and kept his prices the same throughout the year. Not that much higher than what I'd get in Kuala Lumpur for food that's usually not as good as Joe's.

But as nice as Joe is, he is a dumbass.

He rented out the half of his Shake Shack that he doesn't use to a Chinese man who runs a resort on another island for the Chinese man's bar.

The result is predictable:

  • The Chinese man starts having parties for the British drunks until 6am in the morning and makes more money in one night than Joe makes in two months
  • Guess who is the dumbass who has to open his restaurant for breakfast and has to clean the mess up?
  • Guess who is the one with the wife and kid who live in the back room behind the restaurant while said party is going on?
  • The Chinese man is scaring away customers. Who wants a dirty old fart like that salivating and leering at you while you are trying to have lunch?
  • The Chinese man has also been telling customers to move to his resort on the other island. Guess who's customers start to leave?
  • This is a Chinese businessman we're talking about. That's the worst kind of cynic in the world! He doesn't understand the travellers, he doesn't understand island life and maintaining the leisure-filled lifestyle. He just wants to sell beer to the dumbass British drunks at the expense of others.

Joe is one dumbass mother. I tried to talk him into opening up chalets and an internet cafe and a snorkel centre to drive more business to his restaurant. He just nods. Then goes back to the kitchen. I doubt he'll last more than the next season. The Chinese guy just wants to drive Joe out of business and take over the whole premise. Jesus, even Joe's wife can see that.

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I'm an online brand planner and SEO specialist in Malaysia. XHTML, CSS and PHP hacker. for branding and content planning and execution, offline and online. I'm also available for speaking and writing engagements.

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