Tuesday March 08

The Male Turd Ratio (MTR) - How to choose the right online dating site

I don't post my profile on just any website. First of all, it requires a lot of thought and effort on my part. If I want to be open about my personality and my likes and dislikes, I also want to be really certain it is going to be displayed in the best light. So before determining whether the online dating site can help me find a match, I have to determine whether the online dating site is a match for me.

It's not enough to just check out the women on the site. I always check who the competition are. The straight men are the main determinant. I scan through the list, paying special attention to the paying customers. If there are too many of the type of customers I call the "Male Turds", then they will chase off the good women. It makes sense to go with an online dating site where there is an abundance of good competition rathern than bad competition.

An online dating site with a high Male Turd Ratio (MTR) will have women who will assume I'm a male turd just like all the other male turds. As a result, they are less likely to respond or less likely to register and post a good profile.

Male Turds are those who have profiles that are turn-offs. They typically use explicit usernames or profile titles. Or they post explicit photos or post photos that are obviously fake. Or the profiles are scantily or just badly-worded. Altogether, these profiles give the women the impression that the site is filled with untrustworthy Male Turds who are there for shady reasons. Or that there just aren't any good males on the site.

Unfortunately, most of the online dating sites are filled with Male Turds. But an online dating site's MTR always fluctuates. The good online dating sites periodically erase bad profiles or attract more good profiles. So I have to scan the straight male section of online dating sites to determine the MTR every once in a while.

Lavalife.com seems to have a decently low MTR. I rather prefer that site to Match.com which also has a decently low MTR because Lavalife.com requires payment on a per usage basis, whereas Match.com's price structure is a time basis (monthly) package. I may not always make the best use of the site in the time I have.

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I'm an online brand planner and SEO specialist in Malaysia. XHTML, CSS and PHP hacker. for branding and content planning and execution, offline and online. I'm also available for speaking and writing engagements.

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