Hot news this week: Google has launched a blog search tool. I think we were always expecting a blog: operator for the regular Google search site, which I think I would have liked better. But Google decided to come up with a separate engine. If they had decided on a new operator, then (given Google.com’s ubiquity) Technorati.com would have had something to worry about. So far all the other contenders like IceRocket.com and Blogpulse.com have nothing on Technorati because of either a lack of results, lateness or too many duplicates. For Google, it appears that their problem is too much spam and not quite as many results as Technorati. And one strange thing I noted was that Google blog search is getting a lot of results from RSS feeds. This means that if you are publishing only a partial content feed instead of a full content feed, you won’t be getting as many references as you should.
Google Blog search looks like a decent companion (I’m subscribing to both Technorati and Google RSS feeds of myself), but I wouldn’t be declaring the death of Technorati yet. What we need right now is a Google and Technorati side-by-side blog search comparison tool ala Yagoohoogle.
